Featured Posts
Census Joins Forces with Fivetran
Census is joining Fivetran to unify ETL, Reverse ETL, and Master Data Management—creating the first end-to-end platform for trusted, activated data.
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
Why we chose Iceberg as the foundation for Census Store
Why Iceberg makes object storage work, and how we're making Census more efficient with Census store
Anonymize data to protect privacy -- for free
Free tool to anonymizer sensitive data with just a click
Finding (and Fixing) Your Funnel Bottlenecks: A Revenue Leader’s Guide
Discover how data-driven decisions empower revenue leaders to pinpoint and fix funnel bottlenecks, fueling revenue growth and sales optimization.
Drowning In Tickets? It's time to talk about the last mile transform
Learn strategies to streamline processes, enhance agility, and balance innovation without compromising data integrity.
Two Ways to Enrich Directly in the Warehouse
Copy our SQL to enrich data directly in your warehouse, or try it via our HTTP enrichment protocol.
Understanding LLM Benchmarks
How LLMs are evaluated, and how to know which benchmark is most relevant to you.
Understanding Gemini: Costs and Performance vs GPT and Claude
See how Gemini's flash and pro models measure up against GPT and Claude, and understand which ones to use for which tasks.
Drowning in Product Data? Here's How We Fixed That with AI
Turn complex product events into insights with Census’s AI reverse-ETL. Empower your team with actionable trends for product-led growth and customer success.
How to build external data sharing pipelines for your customers
Census Embedded is the best way to securely import or export external customer data by providing pre-built SaaS integrations to hundreds of tools.